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Twitter SEO – Cross between Social & SEO

October 29, 2009

With both Google and Bing both striking deals with Twitter, I thought it would be great to do a post about how this will impact search as well as how SEO’s out there can harness this to their advantage.

The Current Environment

Twitter SEO Tips

  1. Make sure to use relevant keywords in the first few words of your tweet. The “lead-in” of each tweet appears to be important for SEO.
  2. Make use of # tags, for example #keywords  that are relevant to the site.
  3. Optimize your Twitter page’s “Bio” line so it includes the most important, mission-critical phrases for your brand. Your bio is consistently indexed so its contents are what provide your Twitter page with its core relevance.
  4. We would need to build the link reputation by adding a call to action on the site, asking users to follow us on Twitter.

Sadie

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